TVS Motor Company has officially launched its new electric scooter, the TVS Orbiter, in the Sri Lankan market. This launch signifies a strategic step in the company’s global electric mobility expansion. The Orbiter is designed as a sustainable, urban commute solution, featuring an impressive range and advanced connected technologies, catering to the growing demand for eco-friendly transportation in Sri Lanka.
TVS Motor Expands Electric Mobility in Sri Lanka with Orbiter Launch
TVS Motor Company, a global leader in the two and three-wheeler segment, has announced the launch of its new electric scooter, the TVS Orbiter, in Sri Lanka. This move is a significant stride in the company’s commitment to expanding its electric vehicle portfolio and promoting sustainable transportation worldwide.
Key Features and Market Positioning
The TVS Orbiter is positioned as an innovative urban commute solution, offering a compelling combination of performance, technology, and sustainability. Key features highlighted include an impressive 158 km IDC range (with a real-world range of 115 kms), cruise control, hill hold assist, and a spacious 34-litre bootspace. An industry-first 14-inch front wheel is designed to enhance stability and ride comfort, while the modern, aerodynamic design aims for superior efficiency. The scooter also boasts advanced connected features, including a connected mobile app and a coloured LCD connected cluster with incoming call display.
Strategic Importance and Warranty
The launch in Sri Lanka, a market with a high penetration of electric two-wheelers, presents a strong opportunity for TVS Motor. The company is confident that the Orbiter’s design, technology, and accessibility will make it a game-changer. To further enhance customer confidence, the TVS Orbiter comes with a 5-year or 60,000 km warranty on both the battery and motor, whichever comes earlier.
Product Availability and Color Options
The TVS Orbiter will be available in four vibrant colors in Sri Lanka: Neon Sunburst, Stratos Blue, Cosmic Titanium, and Martian Copper. The company aims to provide a comprehensive ecosystem, including sales reach, after-sales support, and spare parts availability, to ensure a seamless ownership experience for customers.
Company Background
TVS Motor Company is a globally reputed two and three-wheeler manufacturer with a legacy of trust and innovation. The company operates four state-of-the-art manufacturing facilities and is a recipient of prestigious awards, including the Deming Prize.
Source: BSE