Gulf Oil Lubricants India Limited (GOLIL) has launched its new B2B brand campaign, ‘Dream Beyond. Do Beyond’, aimed at strengthening relationships with stakeholders across industrial, infrastructure, and OEM segments. The campaign celebrates partnerships and showcases Gulf’s commitment to supporting customer success and growth in India’s manufacturing and infrastructure sectors. It highlights Gulf’s role as a solutions partner, going beyond lubricants to offer tailored solutions for demanding projects.
Gulf Oil Unveils ‘Dream Beyond. Do Beyond’ Campaign
On June 15, 2026, Gulf Oil Lubricants India Limited (GOLIL) announced the launch of its new B2B brand campaign, ‘Dream Beyond. Do Beyond’. This initiative is designed to foster stronger relationships with stakeholders in the industrial, infrastructure, and OEM segments of its business. The campaign serves as a celebration of the deep-rooted commitment and partnerships that have characterized Gulf’s approach to supporting its customers.
Supporting India’s Growth Ambitions
The campaign aims to showcase how successful collaborations act as powerful enablers for growth within India’s manufacturing and infrastructure sectors. It reinforces Gulf’s philosophy of exceeding expectations and standing shoulder-to-shoulder with customers to help them achieve their ambitious goals. GOLIL emphasizes its role not just as a lubricant provider, but as a comprehensive solutions partner that collaborates closely with clients to understand their unique operational needs and deliver tailored solutions for complex, high-demand projects.
A New Era of Partnership
Ravi Chawla, CEO & Managing Director of Gulf Oil Lubricants India Ltd, stated that Gulf’s role extends far beyond contractual obligations, offering deep technical expertise and custom-built solutions. He added, “The inspiration behind Dream Beyond. Do Beyond comes from what we are witnessing across the country today: audacious businesses rewriting the rules, dreaming bigger, going global, while retaining their India-first sensibilities. Their appetite for growth demands partners who go beyond the conventional to enable it. For those who dream beyond, we are the partners who do beyond.”
Abhijit Kulkarni, Chief Commercial Officer, Gulf Oil Lubricants India Ltd, highlighted the evolution of Gulf’s approach, stating, “Our story today is no longer centred on products alone. It is about building end-to-end partnerships that combine innovative solutions, local market understanding, technical support, and lifecycle expertise to deliver meaningful outcomes. We are focused on helping customers operate more efficiently, adapt more quickly, and grow more sustainably. Dream Beyond. Do Beyond embodies this shift.”
Aarthy Sridhar, Chief Marketing Officer, Gulf Oil Lubricants India Ltd, commented, “What truly sets Gulf apart is our people. Their commitment to understanding customers, building trusted relationships, and going the extra mile is what defines the Gulf experience. For decades, Gulf has been enabling journeys of growth and progress, creating meaningful impact through the ambitions it helps bring to life. Dream Beyond. Do Beyond is a celebration of these stories and the role of our teams in helping customers chase greater possibilities.”
Campaign Production
The campaign, conceptualized by Curativity and produced by GOBO Labs, incorporates advanced AI-driven visual development techniques. This approach allows for the vivid portrayal of large-scale industrial environments, futuristic innovations, and India’s diverse landscapes with significant realism and narrative depth.
About Gulf Oil Lubricants India Limited (GOLIL)
Gulf Oil Lubricants India Limited (GOLIL), a part of the Hinduja Group and Gulf Oil International, is a prominent player in India’s lubricant market. It offers a comprehensive range of automotive and industrial lubricants and has an extensive Pan India distribution network. GOLIL serves over 50 OEMs, more than 1000 industrial, infrastructure, and institutional clients for its B2B segment, and also exports to over 25 countries. The company is also a leading manufacturer of the AdBlue® product range and holds a significant position in the 2-wheeler battery replacement market.
Source: BSE
