Bata India Limited has announced the appointment of Mr. Siddarth Madhavan as the new Product and Consumer Lead for its North Star segment. This appointment, effective September 21, 2026, comes as Mr. Madhavan transitions from Adidas, where he led the Specialist Sports category. With 10 years of experience in footwear merchandising, he brings valuable expertise to Bata’s strategic market initiatives.
Leadership Appointment in North Star Segment
Bata India Limited has officially appointed Mr. Siddarth Madhavan to the significant role of Product and Consumer Lead for its North Star segment. This strategic move, effective from September 21, 2026, subject to the completion of joining formalities, aims to bolster the company’s leadership in a key market area.
Experienced Professional Joins Bata
Mr. Madhavan’s career includes leading the category for Specialist Sports at Adidas. His extensive background spans over 10 years in merchandising specifically within the footwear industry. This depth of experience is expected to drive innovation and consumer engagement for Bata’s North Star offerings. Mr. Madhavan is an alumnus of NIFT Chennai and NIFT New Delhi, bringing a strong foundation in design and consumer trends.
Full-Time Employment
The appointment of Mr. Siddarth Madhavan is for a full-time employment position within Bata India. His tenure is effective as detailed above, signifying a long-term commitment to the company’s growth and strategic direction.
Source: BSE
