Wipro has introduced a new operating model for enterprise functions, integrating advisory, AI, and enterprise transformation services. This model aims to provide end-to-end solutions, led by consulting and powered by AI, across four core areas. The focus is on better connecting boardroom strategy to operational execution, leading to more effective transformations and measurable business results. The launch date is January 29, 2026.
Strategic Shift to AI-Driven Operations
Wipro Limited announced the launch of a new operating model designed to serve enterprise functions through a combination of advisory services, Artificial Intelligence (AI), and enterprise transformation capabilities. This move aims to create a new standard for end-to-end, consulting-led, AI-powered solutions.
Core Functional Areas
The new operating model focuses on four core functional areas:
- People & Change
- Supply Chain & Operations
- Finance Transformation
- Sales, Marketing & Customer Experience (CX)
Key Benefits and Objectives
This integrated approach seeks to bridge the gap between strategic planning and operational execution, positioning Wipro as a key partner in transforming enterprise functions. The company says the transformation will turn innovation into a continuous system, re-imagining and redesigning core enterprise functions.
Wipro’s Perspective
Amit Kumar, Managing Partner & Global Head of Consulting, Wipro Limited, stated that enterprises are struggling to modernize operations. He noted the new integrated model provides clients with a persona-based, end-to-end enterprise transformation strategy that delivers measurable value and impact from AI initiatives.
Integrated Model and AI Applications
Wipro’s new model uses consulting as the primary engine for transformation, leveraging the Wipro Intelligence™ suite of AI-powered solutions and platforms. The suite ensures AI is applied systematically to align directly with business outcomes.
Consulting’s Role in Transformation
Wipro Consulting will play a key role in shaping client transformation, collaborating with CXOs to define AI strategy, future operating models, and outcome-based transformation strategies. The company says its teams will design human-centric, AI-powered operating models, re-engineer processes, and create scenario models to ensure solutions are ready for execution.
Source: BSE
