PVR INOX has launched India’s first luxury dine-in cinema at its M5 ECity Mall multiplex in Bengaluru, Karnataka. This cinema offers chef-curated gourmet dining within the auditorium, transforming the movie-going experience into a lifestyle destination. The dine-in concept features curated in-house F&B brands, providing guests with a complete evening of entertainment, food, and comfort.
India’s First Dine-In Cinema
PVR INOX has launched India’s first luxury dine-in cinema at its recently opened multiplex in M5 ECity Mall, Bengaluru, Karnataka. This marks a significant milestone for the company and introduces a concept where blockbuster films meet chef-curated gourmet dining within the auditorium itself.
Culinary Experience
The dine-in concept at M5 ECity Mall aims to provide a complete evening of entertainment, food, and comfort. Guests can choose from a range of curated in-house F&B brands, including:
- Crosta: Artisanal pizzas and baked delights.
- Cine Café: Coffees, teas, and bite-sized treats in a café-style environment.
- Dine-In: In-seat gourmet meals.
- Steamestry: Healthy, light, and flavourful steamed delicacies.
- Wokstar: Quick, stir-fried Asian comfort food.
- In-Between: Wraps, burgers, sandwiches, and bowls.
- Frytopia: Indulgent fried foods.
- Dogfather: Creative, flavour-loaded hot dogs.
- Local Street: Regional flavors.
A Social and Lifestyle Experience
The space encourages a social and lifestyle experience with lounge-style foyers and café seating. In-seat dining ensures that premium meals can be enjoyed without missing a moment of the movie.
Youthification Concept
This property embodies Youthification, PVR INOX’s future-ready approach for young, digital-first audiences, bringing together gaming zones, kids-first formats, lounge-style foyers, and curated food experiences.
State-of-the-Art Technology
The multiplex is equipped with state-of-the-art cinema technology, including Dolby Atmos, DTS:X, Dolby 7.1 surround sound, and 4K Laser projection. The Big Pix auditorium features a large 4K Laser projection system integrated with RealD 3D, and the Samsung ONYX LED screen further enhances the Dine-In experience.
Expansion and Reach
This launch marks PVR INOX’s 580th screen in South India and adds to its total of 1,757 screens across 353 properties in India and Sri Lanka. This dine-in cinema redefines the movie-going experience.
Source: BSE
