Poonawalla Fincorp has rolled out five new AI-powered enterprise solutions to enhance strategic decision-making, customer onboarding, data quality management, customer experience analytics, and application development. These solutions align with the company’s vision to become a digitally fluent and data-driven financial organization. The AI-first approach strengthens decision-making and execution across key functions, driving sustainable growth.
AI-Powered Solutions Launched
Poonawalla Fincorp Limited (PFL) announced the rollout of five new AI-powered enterprise solutions on January 28, 2026. These solutions aim to extend the use of artificial intelligence across various critical business functions.
Key Areas of AI Deployment
The new AI deployments will focus on:
- Competitive intelligence
- Compliance
- Data quality
- Customer insights
- Software development
AI-Led Solutions in Detail
AI-powered Competition Benchmarking Engine
This engine embeds market intelligence directly into PFL’s pricing and positioning strategies. It autonomously analyzes competitor data and provides timely, decision-ready insights. It enables faster responses to market shifts.
Central KYC (CKYC) AI Platform
This platform applies AI-driven validation at the customer onboarding stage, ensuring KYC data accuracy. It reduces manual intervention by approximately 15% and improves accuracy and turnaround time.
Agentic Data Quality Intelligence (DQI)
This solution automatically monitors data against defined quality standards and flags anomalies, ensuring data accuracy for reporting, risk, and business decisions.
AI-led Voice of Customer (VOC) Categorisation
This system organizes free-text customer feedback into clear issue themes and links them to accountable functions, facilitating faster issue resolution.
Build Buddy for Accelerated Application Development
An AI-powered development assistant that supports engineers with code writing and provides contextual feedback, improving code quality and reducing development costs.
Leadership Commentary
Arvind Kapil, Managing Director & CEO of Poonawalla Fincorp, stated, “AI is reshaping how organizations think, decide, and compete. Our focus is on using it responsibly by combining machine precision with human judgment to strengthen trust and sharpen decision-making. By embedding AI across pricing, customer onboarding, data quality, feedback and technology development, we are turning insight into action and building a competitive advantage thereby laying the foundation for sustainable growth.”
Strategic Differentiator
AI is emerging as a strategic differentiator for PFL across areas like risk calibration, fraud detection, marketing, compliance, HR, governance, audit, and underwriting quality assessment.
Company Progress
In the current quarter, 12 AI projects were initiated, bringing the company-wide total to 57 projects, of which 30 have been successfully completed. This reflects PFL’s commitment to AI-driven innovation.
Source: BSE
