Nazara Technologies has executed a Share Subscription Agreement to invest in Rusk Media Private Limited (RMPL) on March 30, 2026. The company will subscribe to 1,278 Pre Series C CCPS, representing a 1.36% equity stake on a fully diluted basis. The total consideration for this strategic investment is INR 14.98 crore, aimed at expanding Nazara’s footprint in media and entertainment and securing access to Rusk Media’s unique content creation capabilities.
Strategic Subscription Agreement Finalized
Nazara Technologies Limited announced on March 30, 2026, that it has entered into a Share Subscription Agreement (SSA) with Rusk Media Private Limited (“RMPL”). This move is designed to strategically enhance Nazara’s involvement in the digital entertainment sector.
Transaction Details and Investment Value
Under the terms of the SSA, Nazara will subscribe to 1,278 (One Thousand Two Hundred and Seventy Eight) Pre Series C Compulsorily Convertible Preference Shares (CCPS) of RMPL. Each CCPS has a face value of INR 10/-. This subscription represents an ownership stake of 1.36% of RMPL’s share capital, calculated on a fully diluted basis.
The aggregate consideration for this subscription amounts to INR 14,98,99,176/- (Indian Rupees Fourteen Crores Ninety- Eight Lakhs Ninety Nine Thousand One Hundred and Seventy Six Only). The payment is stipulated to be made in cash across one or more tranches, subject to the finalization of terms outlined in the SSA and adherence to all applicable statutory requirements.
Target Entity Overview: Rusk Media Private Limited
Rusk Media Private Limited, the target entity, is primarily involved in the Media & Entertainment industry. The proposed acquisition will not alter the existing control structure of RMPL, as the transaction does not fall within related party transactions, and the promoter/group companies of RMPL hold no interest in Nazara.
Nazara views this partnership as crucial for creating a scripted reality esports and gaming universe, believing RMPL’s expertise in content creation for gaming fans in India and globally will be leveraged. Post-completion of all related transactions, Nazara expects to hold 7.62% of RMPL’s share capital on a fully diluted basis.
Financial Snapshot of Rusk Media (Last 3 Years Turnover)
| Financial Year | Turnover (INR) |
|---|---|
| 2024-25 | 81,38,83,000 |
| 2023-24 | 54,06,87,000 |
| 2022-23 | 39,69,00,000 |
The acquisition is expected to be completed within a short timeframe, with approval processes anticipated to conclude within 60 days.
Source: BSE
