LT Foods has introduced its ‘DAAWAT I’m Organic’ range, catering to consumers seeking authentic, organic produce. The range features Organic Basmati and Sona Masoori rice variants. These products emphasize ‘True, Tested, Traceable’ quality, with a QR code offering supply chain details. Vacuum-packed for freshness, it’s available on major e-commerce platforms. The company has reported a consolidated revenue of around Rs. 8,773 crores as of FY’25.
Expanding Organic Offerings
LT Foods has launched its ‘DAAWAT® I’m Organic’ range, which includes both Organic Basmati Rice and Organic Sona Masoori Rice. This range aims to meet the demand from consumers looking for authentic organic options.
‘True, Tested, Traceable’ Promise
The ‘DAAWAT® I’m Organic’ range emphasizes its commitment to being ‘True, Tested, Traceable’. Consumers can scan a QR code on the packaging to trace the rice’s journey, from cultivation to packaging.
Product Features and Availability
The rice is vacuum-packed to maintain freshness. The ‘DAAWAT® I’m Organic’ range is certified by various organic standards, including USDA, India Organic, OneCert, Jaivik Bharat and ADITI, with availability across e-commerce and quick-commerce platforms.
Executive Commentary
According to Mr. Ritesh Arora, CEO – India Business & Far East, LT Foods Ltd., LT Foods views organic as a commitment to integrity across the value chain, noting the company is tapping into premium segments with Basmati and Sona Masoori, and raising the bar on what organic truly means.
Financial Overview
As of FY’25, LT Foods has a consolidated revenue of around Rs. 8,773 crores, and reported it is growing at a 5-year Revenue CAGR of 16% and PAT CAGR of 21%.
Source: BSE
