Hero MotoCorp has officially entered the Spanish market, marking its 50th international market. This expansion strengthens its presence in Europe and is facilitated through a new distribution partnership with Noria Motos in Spain. The company will offer its products through 30+ official sales and service outlets, with plans to expand to 50+ locations by 2026.
Strategic Expansion into Spain
Hero MotoCorp, the world’s largest manufacturer of motorcycles and scooters, has announced its entry into the Republic of Spain. This move aligns with its global expansion strategy, demonstrating commitment to new markets. As of October 15, 2025, Hero MotoCorp’s entry makes Spain its 50th international market.
Partnership with Noria Motos
The distribution partnership with Noria Motos, part of the ONEX Group, is integral to this expansion. Through Noria Motos, Hero MotoCorp products will be available to Spanish customers via an expanding network of sales and service outlets.
Market Presence and Availability
Initially, 30+ official sales and service outlets will operate in major Spanish cities, with plans to increase this number to 50+ locations by 2026, aiming for complete network deployment by 2028. Hero MotoCorp’s authorized dealers and technical service will guarantee after-sales services. The company will offer models such as the Hunk 440 and Xpulse 200.
Product Lineup
Hero MotoCorp introduces the Xpulse 200 4V, Xpulse 200 4V Pro, and Hunk 440 models to the Spanish market. These models are engineered for global riders and are compliant with E5+ and EU standards.
Hunk 440 Overview
The Hunk 440, designed for both city and motorway conditions, features a 36.0 Nm torque at 4000 rpm and 27 BHP at 6000 rpm. It includes dual-channel ABS, USD Cartridge Forks by KYB, a full-digital TFT display, and all-LED lighting. The Hunk 440 will be available starting at €3.488 (Incl. VAT), in Twilight Blue and Phantom Black.
Xpulse 200 Family
The Xpulse 200 4V Pro features a 4-valve head that produces 18.9 BHP and 17.35 Nm torque. The Xpulse 200 4V will be available for €2.592, while the top-spec Xpulse 200 4V Pro will cost €2.792.
Warranty and Assurance
Hero MotoCorp provides a standard 3-year warranty, extendable by an additional 2 years as part of a special launch offer, providing up to 5 years of warranty.
Source: BSE
