Globalbees Brands Private Limited, a subsidiary of FirstCry, has increased its stake in HS Fitness Private Limited to 86.49%. This acquisition of an additional 6.49% stake, finalized on December 2, 2025, was made via a Share Purchase Agreement. HS Fitness, known for its ‘Reach’ brand, reported a turnover of INR 7.59 Crore in 2024-25.
Acquisition Details
FirstCry, through its subsidiary Globalbees Brands Private Limited, has acquired an additional 6.49% shareholding in HS Fitness Private Limited. The transaction was completed on December 2, 2025, increasing Globalbees’ total stake to 86.49%.
Target Company: HS Fitness Private Limited
HS Fitness Private Limited, incorporated on September 4, 2013, operates under the ‘REACH’ brand. The company specializes in dealing in fitness equipment and providing related services like installation, repair, and maintenance.
Financial Overview of HS Fitness
The turnover for HS Fitness over the past three fiscal years is as follows:
- 2024-25: INR 7.59 Crore
- 2023-24: INR 29.65 Crore
- 2022-23: INR 58.75 Crore
As of 2024-25, the net worth of HS Fitness is reported as INR -18.54 Crore.
Strategic Rationale
This transaction aims to further consolidate the ‘Reach’ brand under Globalbees. The ‘Reach’ brand, sold through multiple Globalbees subsidiaries, generated a turnover exceeding INR 17.5 Crores in FY 2024-25.
Source: BSE
