Eicher Motors’ Royal Enfield division reported a strong performance in January 2026, with total motorcycle sales reaching 1,04,322 units, a 14% increase compared to January 2025. The company has also surpassed one million sales in a record 10 months. Exports also performed well, with a 5% increase year-over-year.
Sales Performance
Royal Enfield achieved a significant milestone in January 2026, exceeding one million sales in a record 10 months. Total motorcycle sales for the month reached 1,04,322 units, representing a 14% growth compared to the 91,132 units sold in January 2025.
Domestic and International Sales
Domestic sales accounted for 93,781 units in January 2026, a 16% increase from the 81,052 units sold in the previous year. Exports also saw a rise, with 10,541 units sold, marking a 5% increase compared to January 2025.
Year-to-Date Performance
Year-to-date (YTD) sales for Royal Enfield reached 10,25,420 units, a 25% increase compared to the previous year’s 8,18,209 units. YTD exports stood at 1,09,731 units, representing a 30% growth.
Motorcycle Model Sales
Sales of models with engine capacity up to 350cc were 92,998 units in January 2026, an 18% increase from 78,815 units in January 2025. Models with engine capacity exceeding 350cc recorded sales of 11,324 units, an -8% decrease from 12,317 units in January 2025.
Goan Classic 350
Royal Enfield launched the 2026 Goan Classic 350, featuring a new assist-and-slipper clutch and an upgraded USB Type-C fast-charging port. Prices start from ₹2.19 lakh.
Partnership with Krafton India
Royal Enfield partnered with Krafton India to bring its motorcycles into the BATTLEGROUNDS MOBILE INDIA (BGMI) universe, featuring the Royal Enfield Bullet 350 and the Continental GT 650 as rideable motorcycles within the game.
Source: BSE
