Ethos Limited has officially expanded its luxury retail presence by inaugurating a new boutique in Jodhpur, Rajasthan. Located at K Mall on Pali Road, this new store serves as the company’s 94th boutique across India. This strategic launch underscores the company’s commitment to making world-class luxury watch brands more accessible to discerning consumers in high-potential retail markets, further consolidating its leadership position in the luxury horology segment.
Strengthening Retail Presence
As of April 6, 2026, Ethos Limited has successfully launched its latest luxury watch destination in Jodhpur. The new boutique is situated at Upper Ground Floor, Shop No. 02, K Mall, Plot 13-18, Pali Road, Sushil Nagar. This addition marks a significant milestone in the company’s ongoing efforts to enhance its nationwide luxury retail portfolio.
Strategic Growth and Market Accessibility
The inauguration of the Jodhpur outlet is a key step in the company’s strategy to capture demand in India’s prominent luxury retail markets. By establishing a physical presence in this region, Ethos Limited continues to fulfill its vision of delivering unparalleled luxury experiences and providing seamless access to the world’s most exclusive watch brands. With this development, the company has grown its network to a total of 94 boutiques nationwide, demonstrating sustained operational momentum.
Source: BSE
