Colgate Total has partnered with the Mumbai Indians as their official Dental Performance Partner ahead of the 2026 season. The collaboration launches the PLOT (Performance Linked Oral Test) initiative, a comprehensive oral health screening framework for players. The goal is to proactively manage dental health as a critical component of athletic endurance and recovery, recognizing that oral germs impact systemic wellness.
Colgate Total Partners with Mumbai Indians for 2026 Season
Colgate Total is reinforcing its commitment to preventive oral care by announcing a partnership with the Mumbai Indians, positioning itself as the team’s official Dental Performance Partner. This alliance aims to elevate oral health as a key component of athletic preparation heading into the 2026 season.
Introduction of PLOT Initiative
As part of this collaboration, Colgate has unveiled its new initiative: PLOT (Performance Linked Oral Test). This is described as a comprehensive oral health screening framework designed to proactively assess and maintain the peak dental health of the players. The partnership recognizes that systemic wellness, which is critically influenced by the mouth, is essential for a player’s on-field endurance and recovery.
The process will involve lead clinician Dr. Moez Khakiani conducting screenings using advanced intraoral scanning technology and WHO-based assessments to identify issues affecting fitness and performance.
Colgate Total’s patented formula is highlighted for being 3X more effective at fighting germ build-up, which is cited as the root cause of most dental problems.
Statements on Performance and Prevention
Gunjit Jain, EVP, Marketing, Colgate-Palmolive India, stated that Oral Health remains the ‘hidden edge’ in sports. He emphasized that by partnering with the Mumbai Indians, they are making the scientific link—where germs in the mouth impede muscle recovery and stamina—mainstream. This shift involves mandating dental tests and providing players with Colgate Total, which prevents 8 dental problems.
Ben Langley, Head – Sports Science & Medicine, Mumbai Indians, noted that in elite sport, marginal gains matter. He confirmed that oral germs trigger systemic inflammation impacting musculoskeletal recovery and cardiovascular efficiency. He supports Colgate Total’s science-led, preventive approach to player health.
The collaboration reinforces Colgate Total’s belief: peak performance starts with prevention.
About Colgate-Palmolive (India) Limited
Colgate-Palmolive (India) Limited is positioned as the market leader in Oral Care in the country. The company is committed to sustainable growth, science-led innovations in Oral Care & Personal Care, and advancing sustainability. Recent accomplishments include reducing plastic waste and promoting recyclability, conserving water and energy, and supporting women’s empowerment through financial and digital literacy.
Source: BSE
