Wipro has secured a multi-year contract with TruStage, a Madison, Wisconsin-based financial services provider, for the extensive modernization of its retirement services business. The engagement focuses on leveraging AI-powered technology and consulting to enhance customer experience and operational efficiency. Wipro’s integrated approach will span business process, IT services, and infrastructure management to support TruStage’s goal of building a future-forward platform for middle-market consumers.
Wipro Secures Major Deal with TruStage
Wipro Limited (NYSE: WIT) announced on March 11, 2026, that it has entered into a multi-year contract with TruStage, an insurance and financial services provider based in Madison, Wisconsin. The agreement centers on the comprehensive business and technology modernization of TruStage’s core retirement services operations.
The primary objective of this engagement is to deliver seamless digital experiences and increased efficiencies, ultimately aiming to boost client satisfaction and foster product innovation within TruStage’s offerings for middle-market consumers.
Leveraging AI and Consulting Expertise
The transformation program will be led by Wipro’s Consulting team and will utilize Wipro Intelligence™, a unified suite of AI-powered platforms and solutions. This combination, alongside Wipro’s deep domain expertise in wealth management and retirement services, will deliver an integrated transformation across business processes, IT services, and technology infrastructure management.
Furthermore, Designit, Wipro’s experience innovation company, will collaborate to reimagine TruStage’s technology stack and customer delivery operating model.
Executive Commentary on Strategic Importance
Chris Copeland, Chief Business Officer at TruStage, highlighted the necessity of modernizing operations to serve the middle market effectively, stating that the partnership marks a significant step toward ensuring long-term financial security for traditionally underserved customers.
Srini Pallia, Chief Executive Officer and Managing Director, Wipro Limited, added that the company is eager to support TruStage in modernizing its business through their consulting-led approach, which will help accelerate decision-making and enhance customer experience for simpler, more digital-first interactions.
Source: BSE
