Dabur India Acquires Minority Stake in Luxury Skincare D2C Company RAS Beauty for ₹60 Crore

Dabur India Limited announced the acquisition of a minority stake in the new-age luxury skincare D2C company, RAS Beauty Private Limited, for approximately ₹60 Crore. This strategic investment falls under the newly launched Dabur Ventures platform. RAS Beauty, which boasts a 3-year CAGR of around 75% and an ARR of nearly ₹100 Crore, aligns with Dabur’s vision in the premium beauty segment. The deal was formalized on March 2, 2026.

Dabur Ventures Initiates First Strategic Investment

Dabur India Limited has finalized an agreement to acquire a minority stake in RAS Beauty Private Limited, a digital-first, fast-growing luxury skincare direct-to-consumer (D2C) company based in Raipur. This transaction marks the first investment made under the newly established Dabur Ventures platform, which was launched in October 2025 with an allocated capital of ₹500 Crore to back high-potential ventures across Personal Care, Health Care, and Wellness sectors.

About RAS Beauty and Deal Value

RAS Beauty, founded by Shubhika Jain, Suramya Jain, and Sangeeta Jain, focuses on natural beauty products infused with essential oils and nature-derived actives. The company has demonstrated robust performance, reporting a 3-year CAGR of approximately 75% and an Annualized Run Rate (ARR) of about ₹100 Crore, supported by in-house R&D and manufacturing.

Dabur plans to invest approximately ₹60 Crore to secure this minority stake. Mr. Abhinav Dhall, Executive Director – Group Head Corporate Strategy at Dabur India Ltd, expressed confidence that RAS Beauty is well-positioned to capitalize on the strong projected growth in the premium beauty segment.

Strategic Alignment and Future Goals

Ms. Shubhika Jain, co-founder and CEO of RAS Beauty Private Limited, stated that the investment from Dabur, leveraging its 141-year legacy, will enable RAS Beauty to accelerate its omnichannel presence, deepen R&D capabilities, and invest in team and brand building. The long-term goal is establishing RAS as a leading name in Indian luxury skincare both domestically and globally.

Dabur Ventures has a mandate to back progressive ventures with a total capital allocation of ₹500 Crore across several high-growth areas, including Personal Care, Health Care, Wellness Foods, Beverages, and Ayurveda.

Source: BSE

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