Embassy Developments Ltd. is expanding into the Mumbai Metropolitan Region (MMR) with an investment of ~₹4,500 crore. The company plans to launch three residential projects in Worli, Juhu and Alibaug. The projects have a combined Gross Development Value (GDV) in excess of ₹12,000 crore and a total development footprint of around 1.58 million sq. ft. Launches are planned for Q4 FY2026.
Mumbai Metropolitan Region Entry
Embassy Developments Ltd. (EDL) announced its expansion into the Mumbai Metropolitan Region (MMR), marking its first residential developments in the city under the Embassy brand. EDL plans to invest ~₹4,500 crore to increase its Mumbai footprint with three residential projects in Worli, Juhu, and Alibaug.
Project Details and Investment
The three projects represent a combined Gross Development Value (GDV) exceeding ₹12,000 crore and a total development footprint of approximately 1.58 million sq. ft. (RERA carpet area). Launches are planned to commence from Q4 FY2026.
Leadership Statements
Jitu Virwani, Chairman, Embassy Developments Ltd., stated that bringing the company’s legacy to Mumbai is an important step in building a strong pan-India residential presence. Aditya Virwani, Managing Director, Embassy Developments Ltd., added that Mumbai is the deepest residential market and the company’s strategy is to build a small number of high-conviction developments.
Worli Project: Embassy Citadel
Embassy Citadel is EDL’s flagship development in Mumbai, an ultra-luxury residential project encompassing approximately ~1 million sq. ft. (RERA carpet area) with a GDV of over ₹8,800 crore. Located in Worli, near the Four Seasons hotel, the single-tower development comprises 3-, 4- and 5-bedroom homes, along with two exclusive triplex mansion residences.
Juhu Project
Embassy’s proposed launch in Juhu is positioned as a luxury residential development catering to multi-generational urban families. The project spans approximately 0.33 million sq. ft. (RERA carpet area) with an estimated GDV of ~₹3,000 crore. This low-density project of ~50 homes across 2+ acres has well-designed homes and community-centric spaces.
Alibaug Project
EDL’s project in Alibaug marks its entry into the lifestyle and second-home residential segment. The Alibaug project comprises approximately 0.2 million sq. ft. (RERA carpet area) with a GDV of ~₹400 crore and will focus on open spaces, wellness, and experiential living.
Future Outlook
The company remains on track to achieve pre-sales of approximately ₹5,000 crore in FY26.
Source: BSE
