LTM announced a strategic collaboration with acclaimed filmmaker and storyteller Shekhar Kapur, who will serve as a Strategic Advisor to its BlueVerse™ Craft business unit. This partnership aims to reimagine AI-powered storytelling by combining human imagination with emerging technologies. Kapur’s counsel will guide the development of Al-enabled creativity, helping enterprises create, scale, and personalize content more effectively.
LTM Collaborates with Shekhar Kapur for AI Storytelling Advancement
LTM, a Business Creativity partner for global enterprises, has announced a significant collaboration with renowned filmmaker and storyteller Shekhar Kapur. Effective September 21, 2026, Kapur will assume the role of Strategic Advisor for LTM’s BlueVerse™ Craft business unit. This initiative is designed to redefine and advance the field of AI-powered storytelling.
Empowering AI-Enabled Creativity
LTM’s BlueVerse™ Craft focuses on empowering enterprises with scalable, AI-driven creative capabilities, integrating strategy, creativity, technology, and production. Shekhar Kapur, a BAFTA winner and Academy Award nominee, brings decades of experience from the forefront of global cinema and storytelling. In his advisory capacity, Kapur will work closely with the BlueVerse™ Craft leadership team to shape the vision for Al-enabled creativity.
His expertise is expected to explore how emerging technologies can amplify human imagination, unlock new forms of expression, and transform how brands create and engage with content at an enterprise scale. Kapur expressed enthusiasm, stating, “The opportunity is not to replace creativity, but to give creators new ways to imagine, experiment and tell stories.”
Advancing Content Creation in the Age of AI
Dr. Sujay Sen, EVP & Chief Creative Officer at LTM, commented on the partnership, “Shekhar Kapur’s association with LTM reflects a shared belief in the opportunities emerging at the intersection of AI in Media and Entertainment sector. His creative perspective will help advance Craft’s ambition of reimagining how enterprises create, scale and personalize content in the age of Al.”
This collaboration comes at a critical time when brands are facing immense demand for content across diverse formats and channels. Artificial intelligence is actively reshaping the economics, speed, and scale of content production, enabling enterprises to create, adapt, and personalize content with unprecedented effectiveness.
About LTM
LTM is an Al-centric global technology services company and the Business Creativity partner to the world’s largest and most disruptive enterprises. The company combines human insights with intelligent systems to help clients create greater value at the intersection of technology and domain expertise. LTM’s capabilities span integrated operations, transformation, and business AI, fostering new ways of working and driving productivity paradigms.
Source: BSE
